How to Become an Entrepreneur in a Week

Can you learn to be an entrepreneur in a week? The book focuses on short entrepreneurship education initiatives and includes eleven courses from European research-based universities. The book provides insights on best practice and lessons learned from experience for potential and current organizers of such initiatives.

Entrepreneurship initiatives are a common response to top-down decisions to include entrepreneurship in all disciplines and study programs. There is often also a regional or societal goal for these activities. Different types of programme are analysed, from those aiming to instil an entrepreneurial mindset, those preparing the individual for an entrepreneurial career to those based on collaborations between universities. The authors make comparisons of the audiences, goals, organization and pedagogical approaches in each case to answer whether entrepreneurship can be taught in one week.

By reading this book university managers, course designers and those delivering entrepreneurship initiatives will be able to make a more informed decision regarding if and how they should be organized.

Contributors include: L. Aaboen, V.L. Ausrød, O. Belousova, A. Blesa, C. Cantù, S. Costa, S. Delanoë-Gueguen, A. Groen, J. Guldager, J. Heinonen, U. Hytti, P.P. Iglesias-Sánchez, A. Jacobsson, A. La Rocca, H. Landström, E.M. Laviolette, C.J. Maldonado, L. Martínez, G.-B. Neergard, A. Ouendag, M. Ripollés, C.A.F. Rosenstand, E. Simmons, R. Sørheim, P. Stenholm, C. Tollestrup