Encyclopaedia Of Mass Communication In Twenty-First Century (Introduction To Mass Communication)

The world is developing at a fast pace, with new inventions in science and technology, almost everyday. The curiosity of man to know is satisfied bv the media which is the means of mass communication. Media casts its impact on our life in all spheres like-social, economic, political, educational, religio- cultural etc Media plays vital.role in bringing awareness about official policies and programmes. Thus, in the present 21st century, mass communication through media possesses great significance. This work in five volumes contains valuable encyclopaedic information regarding mass communication, covering diverse aspects like- theory, practice, history, function, types and its vital role as professional and practical discipline. DETAILS OF THE VOLUMES o Introduction to Mass Communication o History of Mass Communication o Theory of Mass Communication o Practical Mass Communication o Professional Mass Communication