Driving Sales Results: The Startup Guide to Successful Selling

Want to know how to boost your SALES PERFORMANCE? Driving Sales Results is a step-by-step guide to improve your performance by focusing on the 3 driving forces of sales success: Method, Skill and Attitude.

• METHOD: Without a sales method, selling is 'spray and pray'. Learn how to get a tight grip on sales and why you need an effective system
• SKILL: The best method is useless if you can't execute it in front of the customer as well as in the preparation and follow-up stages. Learn which skills really matter and watch your cold leads turn warm.
• ATTITUDE: Sales comes with many mental and motivational pitfalls. Learn why optimists sell more and how you can set yourself up for success.

Unlike many sales books written by people who have long retired from active selling, the author of this book is still working in a busy sales and business development role. Every suggestion in this book has been tried and successfully tested. You won't find tales irrelevant to B2B sales. Every case study in this book is a real B2B sales story. This book is for all those who seek to improve their sales ability. Whether a new workforce of freelancers, entrepreneurs or small business owners this book has something for everyone. See how your sales performance improves after following the expert advice found within written by a top sales professional.