
Digital Transformation Management for Agile Organizations
This ground-breaking study discusses how digital transformation can and is being embraced by a range of companies, as well as demonstrating how digital expansion is resulting in specific economic and social consequences. The authors present chapters providing wide-ranging coverage of digital transformation, with exploration of digital transformation as a process for business model innovation, digital marketing, leadership and establishing new business ecosystems.
Digital Transformation Management for Agile Organizations is essential reading for all academic researchers with a focus on innovation management, technology management, human resource management, and strategy and leadership.
- Undertitel
- A compass to sail the digital world
- Författare
- Stefano Bresciani, Alberto Ferraris, Marco Romano, Gabriele Santoro
- ISBN
- 9781800431720
- Språk
- Engelska
- Vikt
- 429 gram
- Utgivningsdatum
- 2021-06-10
- Sidor
- 216
