Digital Services in the 21st Century
Telecommunication Services provides a holistic approach to understand telecommunications systems by addressing the emergence and domination of new digital services, consumer and economic dynamics, and the creation of content by service providers.
- Includes services, underlying technologies, and internal capabilities for social network advertising
- Covers market dynamics that determine the successes and failures of service offerings
- Discusses the impact of smartphones (iPhone launch) on the telecommunications and mobile device industry
- Författare
- Antonio Sanchez, Belen Carro
- ISBN
- 9781119314912
- Språk
- engelska
- Utgivningsdatum
- 2017-05-11
- Förlag
- Wiley

