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Customers Are People ... The Human Touch
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Although 70% of the customer's decision to buy is based on how they are treated as people, few ornganizations have recognized its importance as well as understanding how to implement the "e;human touch"e; art as a science. John McKean provides a practical guide to implementing this art as consistent, business-wide, technology-enabled science drawn form proven approaches from world-class human touch practitioners.
- Författare
- John McKean
- ISBN
- 9780470856505
- Språk
- Engelska
- Utgivningsdatum
- 2003-05-16
- Förlag
- WILEY
- Tillgängliga elektroniska format
- PDF - Adobe DRM
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- Läsplatta
- Dator
