Cases on Quality Initiatives for Organizational Longevity

Over the past decade, increasing competition has created immense opportunities for businesses globally. As such, it important to research new methods and systems for creating optimal business cultures.

Cases on Quality Initiatives for Organizational Longevity is a scholarly publication that examines cases on practices in organizations and how they have facilitated transformation over the years. Featuring coverage on a broad range of topics such as customer loyalty, benchmarking, and employee training, this book is geared toward business owners, managers, entrepreneurs, professionals, researchers, and students seeking current and relevant research on contemporary cases in the field of business quality management.