
Advances in National Brand and Private Label Marketing
This book presents the latest research on national brand and private label marketing – in a collection of original and highly relevant contributions to the 2018 International Conference on National Brand & Private Label Marketing in Barcelona.
- Undertitel
- Fifth International Conference, 2018
- Upplaga
- 2018 ed.
- ISBN
- 9783319920832
- Språk
- Engelska
- Vikt
- 310 gram
- Utgivningsdatum
- 2018-05-30
- Sidor
- 177
