
Account Management Strategies in B2B Sales
In B2B sales today, it's no longer primarily about just solving the customer's problems and winning as much of the customer's budget as possible.
- Undertitel
- Generating Customer Value and Building Sustainable Business Relationships - Methodology, Processes, Tools
- Författare
- Hans-Peter Neeb
- Upplaga
- 1st ed. 2023
- ISBN
- 9783658404499
- Språk
- Engelska
- Vikt
- 310 gram
- Utgivningsdatum
- 2023-01-10
- Sidor
- 139
