Gå direkt till innehållet
A Twenty-First Century Guide to Aldersonian Marketing Thought
Spara

A Twenty-First Century Guide to Aldersonian Marketing Thought

Engelska
Lägsta pris på PriceRunner

A Twenty-First Century Guide to Aldersonian Marketing Thought introduces readers to the life, the writings and the intellectual legacy of Wroe Alderson, the preeminent marketing thinker of the mid-twentieth century.

Upplaga
Softcover reprint of hardcover 1st ed. 2006
ISBN
9781441938718
Språk
Engelska
Vikt
310 gram
Utgivningsdatum
2010-10-29
Sidor
581