Four Persona's give Insight into Employees With and Without Innovative Work Behaviour

Case Study from the year 2024 in the subject Psychology - Work, Business, Organisation, University of Twente , language: English, abstract: Using the data of the two case studies in the profit organisations, four personas were constructed. Three personas of employees demonstrating IWB and innovation energy and one persona of an employee who does not demonstrate IWB and innovation energy, with a high task motivation for exploitation activities instead of exploration. These persona's provide a deeper insight into aspects as how employees with IWB grew up, think and work. This can be helpful in the HRM practice in recognising and supporting employees with IWB in order to stimulate bottom-up innovation and have at the same time attention for exploration and exploitation activities in an organisation.