Essay from the year 2012 in the subject Business economics - Operations Research, , language: English, abstract: In this article, I look at what business analysis is and the challenges that business analysts go through when carrying it out. Business analysis is the art and science of determining the needs of the business in order to guide the business to perpetual success. This is important in order to ensure that the needs of the business are met and that there is a fit between the needs of the business and the technology that is being offered. As Carkenord says, the analysis is vital as it affects business decisions at an executive, managerial and functional level.