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The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World
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The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World

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This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right?
Undertitel
Proceedings of the 2011 World Marketing Congress
Upplaga
2017 ed.
ISBN
9783319500065
Språk
Engelska
Vikt
446 gram
Utgivningsdatum
2017-01-12
Sidor
953