
Sales Management
Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move beyond the US context; Sales Management provides unique access to European and international experts, with globally relevant case studies.
Accompanying online resources for this title can be found at bloomsburyonlineresources.com/sales-management. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.
- Undertitel
- A multinational perspective
- Författare
- Paolo Guenzi, Susi Geiger
- ISBN
- 9780230245952
- Språk
- Engelska
- Vikt
- 921 gram
- Utgivningsdatum
- 2011-01-11
- Förlag
- Red Globe Press
- Sidor
- 448
