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International Fragmentation
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International Fragmentation

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Through a series of case studies, scholars across the US and France contribute chapters on the manufacturing, marketing, and internationalization of luxury fashion brands, music advertising, the growth of Amazon, and the business landscapes in India, China, Africa, and North Korea.
Undertitel
Impacts and Prospects for Manufacturing, Marketing, Economy, and Growth
Upplaga
1st ed. 2016
ISBN
9783319338453
Språk
Engelska
Vikt
446 gram
Utgivningsdatum
2016-10-12
Sidor
154