How to Screw Up A Good Idea: Insights for Entrepreneurs

Everyone who goes into business has a good idea. So, why do so many businesses fail? How to Screw Up A Good Idea helps you to identify common mistakes business owners make with hope that you'll avoid them in your own company.Topics covered include: Wrong Reasons, Wrong Person, Wrong Team, Bad Planning, Bad Branding, Bad Launch, Bad Management and Bad Money Management.As part of the Aunti Cindi Presents series, How to Screw Up a Good Idea is a book for the solopreneur, entrepreneur and small business owner. Check back for future tomes offering sage advice for business and life.