
Global Perspectives in Marketing for the 21st Century
This volume includes the full proceedings from the 1999 World Marketing Congress held in Qawra, Malta with the theme Global Perspectives in Marketing for the 21st Century.
- Undertitel
- Proceedings of the 1999 World Marketing Congress
- Redaktör
- Ajay K. Manrai, H. Lee Meadow
- Upplaga
- Softcover reprint of the original 1st ed. 2015
- ISBN
- 9783319386973
- Språk
- Engelska
- Vikt
- 310 gram
- Utgivningsdatum
- 2016-10-29
- Sidor
- 505
