Hakutulokset: Kirjoja kirjailijalta B. Joseph Pine II
yhteensä 10 hakutulosta
The Experience Economy, With a New Preface by the Authors
Time is limited. Attention is scarce. Are you engaging your customers?Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and services, or do they …
Experience Economy, With a New Preface by the Authors
Time is limited. Attention is scarce. Are you engaging your customers?Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and services, or do they …
Authenticity
Contrived. Disingenuous. Phony. Inauthentic. Do your customers use any of these words to describe what you sell--or how you sell it? If so, welcome to the club. Inundated by fakes …
The Age of Experiences
In The Age of Experiences, Benjamin Kline Hunnicutt examines how the advance of happiness science is impacting the economy, making possible new experience-products that really make …
Designing Experiences
In an increasingly experience-driven economy, companies that deliver great experiences thrive, and those that do not die. Yet many organizations face difficulties implementing a …
Authenticity
Contrived. Disingenuous. Phony. Inauthentic. Do your customers use any of these words to describe what you sellor how you sell it? If so, welcome to the club. Inundated by fakes …
Infinite Possibility
Joseph Pine and Jim Gilmore's classic The Experience Economy identified a seismic shift in the business world: to set yourself apart from your competition, you need to stage …
Experience Economy, Updated Edition
In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book The …
The Shape of Engagement: The Art of Building Enduring Connections with Your Customers, Employees and Communities
"... a must-read for anyone working in any form of engagement ..." "I love every model in this book." - B. Joseph Pine II, author of The Experience Economy (Harvard Business Review …
Oplevelsesøkonomien
Her er bogen, der startede det hele. Oplevelsesøkonomien findes i dag i Danmark i utallige varianter. Erhvervsliv og turisme, kulturindustri, regioner og kommuner holder …