Søkt på: Bøker av Peter Boatwright
totalt 5 treff
Built to Love: Creating Products That Captivate Customers
Built to Love is a practical how-to guide for companies, detailing steps to create products that illicit emotions that provide value to customers, regardless of whether the …
Built to Love
Leading companies do more than produce things that work better. Their products and services make customers feel better. They create captivating products that energize the …
Managing the Unmanageable
Nearly all innovation is done by teams. And while there are many books about the innovation process, and also many about managing teams, the management of innovation teams has gone …
Art Therapy with Veterans
With both personal and professional insight from a range of contributors, this informative guide highlights the use of art therapy in a range of settings to support military …
Built to Love
Offers data-driven proof that products and services appealing to customer's emotional needs outsell the competitionProvides a clear method and set of tools to enable companies to …