Gå direkt till innehållet
When MBAs Rule the Newsroom
Spara

When MBAs Rule the Newsroom

Författare:
pocket, 1995
Engelska
An in-depth, behind-the-scenes look at the modern newsroom, this book explores how large corporations dominate today's media and uncovers how investigative and informative reports are being replaced by demands for high-profit, 'reader-friendly' journalism. Includes a new preface to the paperback edition.
Undertitel
How the Marketers and Managers Are Reshaping Today's Media
Författare
Doug Underwood
ISBN
9780231080491
Språk
Engelska
Vikt
188 gram
Utgivningsdatum
1995-11-23
Sidor
259