Spara
The Customer Trap
The Customer Trap: How to Avoid the Biggest Mistake in Business is Thomas and Wilkinson’s sequel to The Distribution Trap: Keeping Your Innovations from Becoming Commodities, which won the Berry-American Marketing Association Prize for the best marketing book of 2010.
- Undertitel
- How to Avoid the Biggest Mistake in Business
- Författare
- Andrew R. Thomas, Timothy J. Wilkinson
- Upplaga
- 2nd ed.
- ISBN
- 9781484203866
- Språk
- Engelska
- Vikt
- 310 gram
- Utgivningsdatum
- 2015-03-28
- Förlag
- APress
- Sidor
- 164
