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Strategic Management of Market Niches
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Strategic Management of Market Niches

Gorazd Ocvirk creates a comprehensive model for the strategic management of market niches, and provides a framework for the construction of a strategic management theory of market niches.
Undertitel
A Model Framework
Författare
Gorazd Ocvirk
Upplaga
1st ed. 2018
ISBN
9783658203634
Språk
Engelska
Vikt
310 gram
Utgivningsdatum
2017-12-18
Sidor
231