
Python for Marketing Research and Analytics
This book provides an introduction to quantitative marketing with Python.
This book is designed for three groups of readers: experienced marketing researchers who wish to learn to program in Python, coming from tools and languages such as R, SAS, or SPSS;
- Författare
- Jason S. Schwarz, Chris Chapman, Elea McDonnell Feit
- Upplaga
- 2020 ed.
- ISBN
- 9783030497194
- Språk
- Engelska
- Vikt
- 446 gram
- Utgivningsdatum
- 2020-11-03
- Sidor
- 272