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Mass Customization
Mass customization (MC) has been hailed as a successful operations strategy across manufacturing and service industries for the past three decades. Mass Customization: Engineering and Managing Global Operations presents emerging research on the role of MC and personalization in today’s international operations context.
- Undertitel
- Engineering and Managing Global Operations
- ISBN
- 9781849964883
- Språk
- Engelska
- Vikt
- 446 gram
- Utgivningsdatum
- 8.11.2010
- Förlag
- Springer London Ltd
- Sidor
- 378
