
Introduction to Electronic Commerce and Social Commerce
The book is organized into 12 chapters grouped into 6 parts. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks.
- Författare
- Efraim Turban, Judy Whiteside, David King, Jon Outland
- Upplaga
- 4th ed. 2017
- ISBN
- 9783319500904
- Språk
- Engelska
- Vikt
- 446 gram
- Utgivningsdatum
- 2017-05-04
- Sidor
- 435