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Intercultural Business Communication

110,10 €

For courses in Intercultural Business Communication. With the globalisation of the world economy, it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make students aware of these differences, Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries, write business letters in different societies, and includes the general “dos” and “don’ts” in international business.

Undertitel
Pearson New International Edition
Upplaga
6
ISBN
9781292039664
Språk
engelska
Vikt
667 gram
Utgivningsdatum
8.11.2013
Sidor
304