How To Sell The Way Your Customer Buys

In How to Sell the Way Your Customer Buys, Des Hunt, the Australian-based international trainer, speaker and author, shows you how to do just that in clear and simple language and with a touch of Aussie humour. Des talks about:* Why people buy the things they buy* The Hidden Persuaders and how to use them* Hot to quickly pick the buying style of your customer* How to assess your own style using a quick questionnaire* How to see yourself as your customer sees you* The seven principles and laws of selling* How to sell like a doctor rather than a salesperson* The art of using the right questions to sell and close* How to adapt and sell to each style of customer