Gå direkt till innehållet
Digital Transformation for Fashion and Luxury Brands
Spara

Digital Transformation for Fashion and Luxury Brands

Engelska

This book re-evaluates the diffusion and positioning of fashion and luxury brands following the impact and disruption of digital transformations, particularly on existing omni-channel models and touchpoints and consumer behaviours.

Undertitel
Theory and Practice
ISBN
9783031355912
Språk
Engelska
Vikt
310 gram
Utgivningsdatum
2025-04-17
Sidor
480