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Differential Games in Marketing
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Differential Games in Marketing

Game theory has proven useful to represent and conceptualize problems of conflict and cooperation in a formal way, and to predict the outcome of such situations. Differential games are dynamic games that are particularly designed to study systems where observations and decisions are made in real time.
Upplaga
Softcover reprint of the original 1st ed. 2004
ISBN
9781461347248
Språk
Engelska
Vikt
310 gram
Utgivningsdatum
2012-10-03
Sidor
176