Gå direkt till innehållet
Dangerous Hoops
Spara

Dangerous Hoops

Part crime novel, part textbook, Dangerous Hoops combines the principles of marketing and forensic accounting into a lively narrative to educate and entertain.

Set in the world of professional sports, Dangerous Hoops introduces FBI agent Bill Douglass as he pursues a deadly extortionist in order to save lives -- and spare the NBA from a public relations nightmare. The adventurous storyline -- complete with demands for cash and diamonds, poisoned collectors' cards, and botched drop-offs -- also explores aspects of business and marketing with examples from the world of pro basketball.

Both innovative and educational, Dangerous Hoops provides real instruction in a novel form and serves as a refreshing text for business majors and MBA students.
Undertitel
A Forensic Marketing Action Adventure
ISBN
9780807139110
Språk
Engelska
Vikt
386 gram
Utgivningsdatum
2011-08-15
Sidor
248