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Customer Knowledge Management

Författare:
inbunden, 2011
Engelska
Managing and transferring knowledge - at the right time, in the right place and with the right quality for customers - enables companies to survive in times of fierce competition. The focus of this work is therefore on Knowledge Management and Customer Relationship Management.
Undertitel
Improving Customer Relationship through Knowledge Application
Författare
Silvio Wilde
Upplaga
2011 ed.
ISBN
9783642164743
Språk
Engelska
Vikt
446 gram
Utgivningsdatum
2011-01-07
Sidor
143