Business Concepts and Models

Garth Holloway has had over twenty years of experience in rapidly contextualizing, separating, and addressing complex business issues. In this book, he helps you to think strategically about some of the key business concepts that you, as a manager, will encounter over the course of your career. In addition to discussing business requirements, business architecture, governance, measuring business performance and growing shareholder value, Garth also addresses:Understanding the culture of your organization and then, if necessary, changing it.How to improve organizational performance.Why there is no such thing as an IT strategy.The difference between policy and rules.The gulf between what businesses want and what customers value.