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Building Routes to Customers
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Building Routes to Customers

inbunden, 2009
Engelska
The Routes to Market approach for driving profitable growth is used by such companies as IBM, Microsoft, HP, Cisco, and hundreds of smaller companies. This book explains the RTM approach step by step and offers dozens of real-life examples.
Undertitel
Proven Strategies for Profitable Growth
Upplaga
2009 ed.
ISBN
9780387799506
Språk
Engelska
Vikt
446 gram
Utgivningsdatum
2009-02-05
Sidor
196