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Brand Strength
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Brand Strength

A great number of books and articles have been published focusing on as various subjects as brand value, brand meaning, brand awareness or brand communities.
Undertitel
Building and Testing Models Based on Experiential Information
Författare
Martin Walser
Upplaga
Softcover reprint of the original 1st ed. 2004
ISBN
9783824479597
Språk
Engelska
Vikt
310 gram
Utgivningsdatum
2004-01-29
Sidor
309