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Behavioural Business
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Behavioural Business

Engelska

This book explores all aspects of the new and emerging area of behavioural business. This book identifies behavioural business as a powerful application of the latest insights and tools from psychology and behavioural science to decision-making in business, management and policy.

Undertitel
The Psychology of Decisions in Economy, Business and Policy Contexts
Upplaga
2023 ed.
ISBN
9789811955488
Språk
Engelska
Vikt
310 gram
Utgivningsdatum
12.4.2024
Sidor
222