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Resetting Human Resource Management
In times of globalization, digitalization and demographic change, the COVID-19 pandemic has shown us the fragility and complexity of the world of work. It represents the peak of a …
Lean Management, Kaizen, Kata and Keiretsu
This book provides a holistic and practical approach to Japanese concepts of lean management throughout the business value chain. It explains principles like Kaizen, Kata or …
From Industry 4.0 to Quality 4.0
This book describes the development of quality over various stages, from product inspection, through quality control to the present ISO 9000 systems. It also highlights the …
Revenue Management in the Lodging Industry
This book provides an end-to-end view of revenue management in the hospitality industry. The book highlights the origins of hotel reservations systems and revenue management, …
Case Studies on Sustainability in the Food Industry
The world's population continues to grow year after year, putting pressure on all global resources. This book provides examples of how we can deal with all the challenges …
The Global Impact of Social Innovation
Social Innovation is not just a buzzword, it’s a global opportunity. However, it is also a very wide and heterogeneous field. The aim of this book is to give the reader different …
The Neurology of Business
This book describes the neurology of a business as a new dimension of organization and as a basis for success in a complex world. Comparing organizations with living organisms, it …
Performance Excellence in Marketing, Sales and Pricing
The increasing interconnection and the unlimited exchange of data and information has led to a maximized transparency of globally offered and sold products and services. The …
Marketing to the Aging Population
This book coaches marketing practitioners and students how to best satisfy the needs of the older consumer population. It first highlights the heterogeneity of the older consumer …
Data-driven Retailing
This book provides retail managers with a practical guide to using data. It covers three topics that are key areas of innovation for retailers: Algorithmic Marketing, Logistics, …