Sökt på: Böcker av Karin M. Ekström
totalt 15 träffar
Konsumentbeteende : klassiska & samtida perspektiv
I Konsumentbeteende – klassiska och samtida perspektiv ges en grundläggande förståelse för ämnet konsumentbeteende. Kunskap om varför och på vilket sätt människor konsumerar är av …
På resa i matlandet
Boken ägnas en bransch i tillväxt - den kulinariska turismen. Mat och dryck blir en allt viktigare anledning att resa och besöka intressanta mål som erbjuder lekamlig spis. I boken …
Museum Marketization
This wide-ranging book explores the impact of marketization on the creative industries. With critical perspectives from a variety of disciplines and global experts, numerous …
Consumer Behavior - Classical and Contemporary perspectives
Consumer Behavior: Classical and Contemporary Perspectives provides a basic understanding of the subject of consumer behavior. A better understanding in terms of why and how people …
Elusive Consumption
In the context of rising consumerism and globalization, books on consumption are numerous. These tend to be firmly rooted in particular disciplines, however sociology, …
Marketing Fashion
Fashion as a societal phenomenon has fascinated scholars in different disciplines such as history, sociology, anthropology, psychology, and marketing often from an …
Brand Theories - - Perspectives on brands and branding
Brand Theories offers a multifaceted understanding of brands and branding. The purpose of the book is to provide the reader with a more advanced knowledge, by treating brands and …
Marketing Fashion
Fashion as a societal phenomenon has fascinated scholars in different disciplines such as history, sociology, anthropology, psychology, and marketing often from an …
Elusive Consumption
In the context of rising consumerism and globalization, books on consumption are numerous. These tend to be firmly rooted in particular disciplines, however sociology, …
Waste Management and Sustainable Consumption
The accelerated pace of global consumption over the past decades has meant that governments across the world are now faced with significant challenges in dealing with the …
Beyond the Consumption Bubble
Research on consumption can shed light on many fundamental questions, such as the character of society, including social and cultural dimensions; the relations between the …
Elusive Consumption
Charged with the mission of unravelling what consumption means and how it operates, the world's leading experts were flown to a private location in Sweden to "battle it out." This …