Sökt på: Böcker av Joan Kiddon
totalt 8 träffar
How to Innovate in Marketing (Collection)
A brand new collection of authoritative guides to marketing innovation 4 authoritative books deliver state-of-the-art guidance for more innovative, more effective, more …
The Paradox Planet
New Brand Leadership
New Brand Leadership delivers the first complete, proven blueprint for organizing and executing on global brand marketing. It reflects the authors' 50+ years of combined experience …
Six Rules of Brand Revitalization
Are you responsible for reinvigorating your brand to achieve enduring profitable growth in a volatile world? Or for keeping a still-strong brand from fading in relevance and value? …
Six Rules for Brand Revitalization
Are you responsible for reinvigorating your brand to achieve enduring profitable growth? Or for keeping your still-strong brand from fading in relevance and value? This …
Paradox Planet
Beginning with the Age of We in the 1950s and moving to the Age of Me to todaythe Age of Ithis book examines how polarization and anger has changed how companies must manage their …
Branding Strategies for Success (Collection)
3 breakthrough guides to building, revitalizing, and sustaining great brands and profiting from them! In three indispensable books, you'll discover powerful new ways to …
Marketing Strategy from the Masters (Collection)
Breakthrough marketing: revitalize brands, optimize investments, link marketing to performance, even apply winning marketing strategies in the public sector Three full books …