Sökt på: Böcker av Everett M. Rogers
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Diffusion of Innovations, 5th Edition
Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas. In this renowned book, Everett M. Rogers, professor and chair of the Department of …
Diffusion of Innovations, 5th Edition
Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas.In this renowned book, Everett M. Rogers, professor and chair of the Department of …
Agenda-Setting
What is the biggest social problem in the news today? Who makes issues newsworthy and important? Why do some issues receive more attention than others? Social issues that are …
Communication Technology
The Series in Communication Technology and Society is an integrated series centering on the social aspects of communication technology. Written by outstanding communications …
Organizational Aspects of Health Communication Campaigns
This resource is an excellent overview of six health communication campaigns emphasizing insights gained and recommendations from actual experiences. . . . A total of 17 …
Extension Contact of Ohio Farm Housewives; no.890
This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it.This work is in the public domain in the …
Entertainment-Education and Social Change
Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history …
Social Change in Rural Society: A Textbook in Rural Sociology
""Social Change in Rural Society"" is a comprehensive textbook that explores the dynamics of social change in rural communities. Written by Everett M. Rogers, a renowned …
Designing Health Communication Campaigns
Advances in health care have made extraordinary changes in the life expectancy and level of vitality of the average American. Still, according to the U. S. Surgeon General, a full …
The Media Revolution in America and in Western Europe
This step is a step toward greater internationalization of mass communication research. Existing differences between the mass media of North American and Western European countries …
Crisis Communications
On September 11, 2001, AT&T's traffic was 40 percent greater than its previous busiest day. Wireless calls were made from the besieged airplanes and buildings, with the human voice …
History Of Communication Study
From Simon & Schuster, History of Communication Study is Everett M. Rogers' in-depth and fascinating biographical approach.Everett Rogers' History of Communication Study offers an …