Management

The world is changing and so is the marketing profession. CMOs and the next generation of marketing leaders need to read this book to develop a strategy for ensuring operational …

Korleis kan ein vere sikker på at ein handlar riktig i vanskelege situasjonar i profesjonelt arbeid? Kva hjelp får ein frå reglar og retningsliner, og kor mykje bør ein bruke eige …

Felix Dennis is one of Britain's wealthiest self-made entrepreneurs with an estimated fortune of GBP500 million. And he didn't get there simply by reading about how to get rich. He …

A primer on the future of PR, marketing and advertising -- now revised and updated with new case studies "Forget everything you thought you knew about marketing and read this book. …

From the financial fraudsters of Enron, to the embezzlers at Tyco, to the insider traders at McKinsey, to the Ponzi schemer Bernie Madoff, the failings of corporate titans are …

Throughout the last decade, the ‘gig economy’ has emerged as one of the most significant developments in the world of work. As a novel, hyper-flexible form of labour, gig work …

Drive revenue and grow your business by using the powerful concept of scarcityScarcity isn't just one of the key principles of influence, it's arguably the most powerful—invoking …

Reveals the powerful and undermining effects of stress on good decision making-and what leaders can do about it The ability to make sound and timely decisions is the mark of a good …

HR Approved: 52 Ways to Tell Employees That They're Stupid" is a funny and satirical book that makes the perfect gag gift for coworkers, employees, managers and bosses.It's a book …