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Described as a 'master plant' by many indigenous groups in lowland South America, tobacco is an essential part of shamanic ritual, as well as a source of everyday health, wellbeing …

Plants have often been a primary source of therapeutic compounds. This book delves deep into the remarkable world of edible fruits and berries, revealing their untapped potential …

Pseudocereals: Production, Processing, and Nutrition provides an overview of the chemistry, processing, and technology of pseudocereals which have become super grains. The …

This book is the first comprehensive critical analysis of the cultural politics of a new kind of British heritage discourse.Based on texts ranging from tweets to restaurant menus …

Coca-Cola is the world's best-known brand, and perhaps the most quintessentially American one: a beverage with no nutritional value, sold variously as a remedy, a tonic and a …

Ai Hisano exposes how corporations, the American government, and consumers shaped the colors of what we eat and even the colors of what we consider “natural,” “fresh,” and …

Contemporary concerns about food such as those stemming from mad cow disease, salmonella, and other potential food-related dangers are hardly new-humans have long been wary of what …

More recently, the food and nutrition panorama has become much more meticulous. Currently, personalized food and nutrition involves an ever increasing in-depth approach, evaluating …

Food and beverage companies are increasingly choosing to enhance internal idea development by pursuing an ‘open innovation’ approach, allowing the additional exploitation of …

The majority of problem-drinkers are not unemployed derelicts but are employed persons often with senior positions in commerce, the professions and industry. Furthermore, it is …