In this book, leading business growth strategist David Meerman Scott and fandom expert Reiko Scott explore the neuroscience of fandom and interview entrepreneurs, nonprofits, and …
Presenting your work, showing yourself during an interview or business negotiations, getting potential partners interested in your ideas — all this requires special skills.
Lean Brands provides a lean, agile approach to building global brands, helping you 1) quickly analyze your environment; 2) create a differentiated and meaningful brand positioning; …
