Søkt på: Bøker av Gerard Tellis
totalt 7 treff
How Transformative Innovations Shaped the Rise of Nations
Over the last 2,000 years, critical innovations have transformed small regions into global powers. But these powers have faded when they did not embrace the next big innovation. …
Unrelenting Innovation
The hands-on guide for fostering relentless innovation within your company Gerard Tellis, a noted expert on innovation, advertising, and global markets, makes the compelling case …
Effective Advertising & Social Media
Effective Advertising
Recently nominated one of five finalists selected for the 2005 Berry-AMA Book Prize for best book in marketing!"Tellis has done a remarkable job. He has brought together an …
SAGE Handbook of Advertising
'In this era of 'snackable' content which satisfies only in the moment, it's great to have a comprehensive Advertising Handbook which one can consult repeatedly. The references …
Unrelenting Innovation
The hands-on guide for fostering relentless innovation within your company Gerard Tellis, a noted expert on innovation, advertising, and global markets, makes the compelling case …
The SAGE Handbook of Advertising
'In this era of 'snackable' content which satisfies only in the moment, it's great to have a comprehensive Advertising Handbook which one can consult repeatedly. The references …