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The New Era of the CCO
heftet,
2018,
Engelsk,
ISBN 9781631575358
The world of business is constantly changing, as is the role of the corporate communicator. This volume adds to the Business Expert Press series on public relations edited by Don …
New Era of the CCO
e-bok,
2018,
Engelsk,
ISBN 9781631575365
The role of the chief communication officer (CCO) in today's enterprise has dramatically changed over the past 30 years. Once focused on getting news out to media outlets, today's …