Annonsering/Reklame

What if you've been right all along?What if everything you think (but can't say) about funeral service is true?Death care isn't what it used to be. Cremation rates are sky-high, …

Absolute Essentials of Public Relations offers a valuable quick-start introduction to the many facets and forms of public relations theory and practice. It explores contemporary …

As Founder and Creative Director of charity specialists Target Direct, Tangible and Campfire, Nick Thomas has generated hundreds of millions for good causes over the last 40 years. …

What do seat belts, life jackets and anti-jack knife technology have in common? They were all the subjects of campaigns run by the British Safety Council since its inception in …

Nation Branding: Concepts, Issues, Practice provides a theoretical framework, alongside insightful examples from the practice of nation banding, in which the principles of brand …

The must-read summary of Robert McMath and Thom Forbes' book: "e;What Were They Thinking? Marketing Lessons I've Learned from Over 80,000 New-Product Innovations and …

Your Business Needs to Make Money. But how can you do that on a shoestring budget? Simple. Read this book Then apply its practical concepts to skyrocket your profits

This book makes mass communication research projects more accessible to the new student researcher through a balance between an academically rigorous guide and an informal and …