Sökt på: Böcker av Michaela Wanke
totalt 6 träffar
Attitudes and Attitude Change
Attitudes have been a central topic in social psychology from its early beginnings. But what exactly are attitudes, where do they come from, and how can they be modified? The …
Attitudes and Attitude Change
Attitudes have been a central topic in social psychology from its early beginnings. But what exactly are attitudes, where do they come from, and how can they be modified? The …
Social Psychology of Consumer Behavior
Social Psychology of Consumer Behavior
The Social Psychology of Consumer Behavior brings together the most promising and theoretically fruitful research developments by internationally renowned scholars, whose work is …
Attitudes and Attitude Change
Attitudes have been a central topic in social psychology from its early beginnings. But what exactly are attitudes, where do they come from, and how can they be modified? The …
Social Psychology of Consumer Behavior
This volume provides coverage of the latest social-psychological research into consumer behavior, including cognitive and affective processes, media influences, and …