Filter
Serviceindustri
Filter
Marketing Destinations and Venues for Conferences, Conventions and Business Events introduces students to key areas of marketing and promotion that are essential if destinations …
Fully revised and updated to reflect current trends and emerging topics, the fourth edition of Conferences and Conventions: A Global Industry provides an expert-led, comprehensive …
Human Resource Management for Events still remains the only text to introduce students to the unique application of HR principles in the context of a highly complex event …
For the first time Events Design and Experience draws together the relationship between event design and the experience of consumers and participants. It explores and analyses the …
Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and …
A must-have introductory text of unrivalled coverage and depth focusing on events planning and management, the fourth edition of Events Management provides a complete A to Z of the …
Fully updated and revised in its fifth edition, Event Studies remains the most comprehensive book devoted to developing knowledge and theory about event management and event …
Events Feasibility and Development: From Strategy to Operations describes the optimum way to develop and grow events. It demonstrates how governments and companies create the event …
The Management of Event Operations: project management, planning and customer satisfaction provides an introduction to the management of operations for the event planner and venue …
Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all …