Sökt på: Böcker av Guy Masterman
totalt 8 träffar
Innovative Marketing Communications
Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all …
Sponsorship: For a Return on Investment
Sponsorship is both a critical communications tool for sponsors as well as a fundamental revenue stream for rights owners. Market leaders use sponsorship widely and arguably more …
Strategic Sports Event Management
This book provides students and event managers with an insight into the strategic management of sports events of all scales and types, from international mega-events to community …
Strategic Sports Event Management
This book provides students and event managers with an insight into the strategic management of sports events of all scales and types, from international mega-events to community …
Sponsorship: For a Return on Investment
Sponsorship is both a critical communications tool for sponsors as well as a fundamental revenue stream for rights owners. Market leaders use sponsorship widely and arguably more …
Case Studies In Educational Change
This text, the second in a two-volume set examining the process of educational reform, describes case studies on the change process of education, as it impacts on the individual at …
Innovative Marketing Communications
Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all …
Innovative Marketing Communications
Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all …