Reklam

David Ogilvy is 'The Father of Advertising' and in this new format of his seminal classic, he teaches you how to sell anything.'The most sought-after wizard in the advertising …

You can get 2x, 10x, or 100x more leads than you currently are without changing anything about what you sell...This book contains the playbooks that took me from sleeping on my gym …

The book is about brand health tracking, one of the biggest (and most costly) sources of insights about brand performance and inputs into brand strategy that marketers engage in. …

The essential guidebook on how to make your marketing and advertising more profitable--faster. You already have a great product or service--how do you build a narrative around it …

Are you ready to tap into Instagram's booming network of 1.386 billion viable customers? Your customers are on Instagram right now waiting to buy from you. With this all-new …

The compelling new book by Richard Shotton, author of The Choice Factory. Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much …

Universal Principles of Branding presents 100 concepts, theories, and guidelines that are critical for defining, building, and delivering brands today.Richly illustrated and easy …

Ideas don’t just happen, they don’t spring from nowhere. Ideas come to life from everything that’s already inside our brains. Because new ideas are actually a new reaction …

FINALIST: 2023 American Marketing Association Foundation Leonard L. Berry Marketing Book Award (first edition) Written by the award-winning storyteller Miri Rodriguez at Microsoft, …

**An Independent Book of the Month** 'Brilliant ... if you thought your brain was being gently warmed by the advertising industry, read this book and you'll realise it's being …