Søkt på: Bøker av Richard Shotton
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The Choice Factory
Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of …
The Illusion of Choice
The compelling new book by Richard Shotton, author of The Choice Factory. Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much …
Choice Factory
Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of …
Fabrika vybora: Kak preodolet 25 prepjatstvij, kotorye meshajut klientu sovershit pokupku
Chtoby vasha reklama byla effektivnoj, neobkhodimo chetko ponimat, chto imenno dvizhet tselevoj auditoriej vo vremja prinjatija reshenija o pokupke. Avtor utverzhdaet: neredko na …
Illusion of Choice
The compelling new book by Richard Shotton, author of The Choice Factory. Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How …